Montana Farm & Ranch Logos

Given the topic “Montana farms and ranches” four simple logos were created. To start the ideation process, inspiration was drawn from the scenery around. 100 quick logo sketches were made to get ideas flowing, and then 50 were redrawn and more defined. The next step was narrowing the ideas to ten and creating rough digitals. After critique and peer feedback, four final logos and four colors moved forward and were digitized. Lastly, final touches were made to the four most successful logos and they were mocked up and printed.

Ten digital roughs

Process Sketches

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